Privacy Policy

2. Data Controller

The data controller responsible for the processing of personal data in connection with this website is:

D&SGW Industry, s.r.o.
Registered office: Čsl. armády 2055, Tábor 390 03, Czech Republic
Company ID No.: 06148662
File No.: C 26330, registered with the Regional Court in České Budějovice
Email: business@olgapelcova.com

Telephone: +420 721 147 601
Website: www.olgapelcova.com

D&SGW Industry, s.r.o. operates this website for the purposes of business communication, inquiries, contracting, invoicing, legal compliance, operational management and the professional presentation of services connected with the work of Olga Pelcova.

3. Personal Data We May Process

Depending on how the user interacts with the website, the following categories of personal data may be processed:

3.1 Contact and Inquiry Data

This may include:

name and surname;
email address;
telephone number;
company or brand name;
position or professional role;
website or social media links provided by the user;
country or location, if provided;
content of the inquiry or message;
information voluntarily submitted through a contact form, email, telephone or other communication channel.

3.2 Business Communication Data

This may include:

correspondence with the user;
project-related information voluntarily shared by the user;
meeting notes, consultation context or communication history;
information necessary to prepare, discuss or manage potential cooperation;
information necessary for contracting, invoicing or business administration.

3.3 Technical and Usage Data

When the user visits the website, certain technical information may be processed automatically, including:

IP address;
browser type and version;
device type;
operating system;
approximate location derived from technical data;
pages visited;
time and date of access;
referral source;
interactions with the website;
cookie preferences;
security and access logs.

3.4 Analytics Data

The website may use analytics tools, including Google Analytics, to understand how visitors interact with the website, how the website performs and how its content may be improved.

Analytics data may include technical identifiers, device information, browsing behavior, page views, traffic sources, session information and interaction data, depending on the user’s cookie consent and the configuration of the analytics tools.

3.5 Search Performance Data

The website may use Google Search Console to understand how the website appears in Google Search, including search queries, impressions, clicks, click-through rates, indexed pages and technical search performance.

Google Search Console generally provides aggregated website performance information. It is used for search visibility, technical monitoring and SEO-related analysis.

3.6 Cookie Consent Data

The website uses CookieHub or a similar consent management tool to manage cookie preferences.

This may include information about the user’s consent choices, consent status, cookie categories accepted or rejected, date and time of consent, and technical identifiers necessary to store or document cookie preferences.

3.7 Security and Rights Protection Data

For security, rights protection and prevention of misuse, the website may process technical logs, access records, IP addresses, timestamps, user-agent data, communication records and other information necessary to detect, document, prevent or respond to:

unauthorized access;
scraping;
copying;
misuse of website content;
infringement of intellectual property rights;
technical attacks;
fraud;
unlawful use;
violation of Terms of Use;
reputational harm;
attempts to misuse website materials, structure, content, design or digital assets.

4. Sources of Personal Data

Personal data may be collected:

directly from the user when submitting an inquiry, sending an email, calling, requesting a consultation or communicating voluntarily;
automatically through the user’s visit to the website;
through cookies and similar technologies;
through analytics and consent management tools;
through publicly available sources, where relevant to professional communication or protection of rights;
through third-party service providers used for website operation, analytics, hosting, communication, security or legal compliance.

5. Purposes of Processing

Personal data may be processed for the following purposes:

5.1 Responding to Inquiries

To receive, review and respond to inquiries, consultation requests, messages and business communication.

5.2 Pre-Contractual and Contractual Communication

To discuss potential cooperation, prepare proposals, communicate about services, manage projects, enter into contracts and perform agreed services.

5.3 Business Administration

To manage business records, invoices, accounting, tax obligations, internal administration, legal documentation and operational communication.

5.4 Website Operation and Security

To operate, maintain, secure and improve the website, prevent technical issues, detect misuse, protect the website against unauthorized access and ensure safe functionality.

5.5 Analytics and Website Improvement

To understand website performance, visitor behavior, content relevance, traffic sources and user interaction, where the user has provided the required consent for analytics cookies or similar technologies.

5.6 Cookie Preference Management

To record and manage user cookie preferences and consent choices.

5.7 SEO and Search Visibility

To monitor website search performance, indexing, technical visibility and search-related issues through tools such as Google Search Console.

5.8 Protection of Rights and Legal Claims

To protect the rights, authorship, intellectual property, business interests, reputation, website content, digital assets and professional identity of Olga Pelcova and D&SGW Industry, s.r.o.

This includes the processing of data necessary to prevent, identify, document or respond to unauthorized copying, scraping, misuse, imitation, infringement, unlawful access, violation of Terms of Use, reputational harm or other unlawful conduct.

5.9 Legal Compliance

To comply with legal obligations, accounting requirements, tax regulations, court orders, public authority requests or other applicable legal duties.

6. Legal Bases for Processing

Personal data is processed on the following legal bases under the General Data Protection Regulation:

6.1 Performance of a Contract or Pre-Contractual Measures

Processing is necessary when the user requests information, submits an inquiry, discusses cooperation, requests a consultation or enters into a contractual relationship.

6.2 Legal Obligation

Processing is necessary to comply with accounting, tax, business, legal or regulatory obligations.

6.3 Legitimate Interests

Processing may be necessary for legitimate interests, including:

operating and securing the website;
responding to business inquiries;
managing professional communication;
protecting legal rights;
preventing misuse, fraud, unauthorized access or infringement;
documenting unlawful or unauthorized use;
enforcing Terms of Use and Legal Notice;
protecting intellectual property, authorship, reputation and business interests;
improving website structure, content and functionality;
maintaining business records and internal administration.

These legitimate interests are balanced against the rights and freedoms of the user.

6.4 Consent

Consent is used where required, especially for:

analytics cookies;
non-essential cookies;
certain third-party tools;
optional marketing communication, if implemented;
any processing that legally requires consent.

The user may withdraw consent at any time through the cookie settings or by contacting the controller.

7. Cookies and Similar Technologies

This website uses cookies and similar technologies to ensure website functionality, manage preferences, analyze website performance and improve user experience.

Cookies may include:

7.1 Strictly Necessary Cookies

These cookies are required for the website to function properly, maintain security, remember essential settings or operate consent preferences.

They do not require consent where they are strictly necessary.

7.2 Preference Cookies

These cookies remember user choices, such as language, display preferences or consent settings.

7.3 Analytics Cookies

Analytics cookies are used to understand how visitors use the website, which pages are visited, how users arrive at the website and how the website performs.

Analytics cookies are used only where required consent has been provided.

7.4 Third-Party Cookies

Some cookies or similar technologies may be set by third-party providers, including analytics, hosting, embedded content, fonts, media, security or communication tools.

The user may manage cookie preferences through the cookie banner or cookie settings provided by CookieHub or another consent management tool used on the website.

More detailed information may be provided in a separate Cookie Policy.

8. Google Analytics

This website may use Google Analytics to analyze website traffic, visitor behavior and content performance.

Google Analytics may process technical data, device information, online identifiers, browsing behavior, session data and interaction data, depending on the configuration of the service and the user’s cookie consent.

Google Analytics is used only in accordance with applicable data protection rules and, where required, based on consent.

The user may refuse or withdraw consent for analytics cookies through the cookie settings.

9. Google Search Console

This website may use Google Search Console to monitor how the website performs in Google Search.

Google Search Console may provide information such as search queries, impressions, clicks, average position, indexing status, technical issues and page performance in search results.

The website operator uses this data for technical SEO, search visibility, website improvement and monitoring of indexing issues.

10. CookieHub

This website uses CookieHub or a similar consent management platform to manage cookie consent and user preferences.

CookieHub may store or process information necessary to record the user’s consent status, cookie choices, date and time of consent, and technical identifiers necessary to manage consent preferences.

This processing is necessary for compliance with cookie and data protection requirements and for documenting consent choices.

11. Recipients and Service Providers

Personal data may be shared with selected recipients only where necessary and lawful.

Recipients may include:

website hosting providers;
website platform providers, including Showit or similar services;
analytics providers, including Google;
consent management providers, including CookieHub;
email and communication service providers;
IT support, security and technical service providers;
accounting and tax advisors;
legal advisors;
public authorities, courts or regulators where required by law;
professional service providers involved in website operation, business administration or rights protection.

Service providers process personal data only to the extent necessary for the relevant purpose and, where required, on the basis of appropriate contractual safeguards.

12. International Data Transfers

Some third-party service providers may process personal data outside the European Economic Area.

Where personal data is transferred outside the European Economic Area, appropriate safeguards are used where required by applicable law. These may include adequacy decisions, standard contractual clauses, contractual protections or other lawful transfer mechanisms.

The use of international providers may apply especially to analytics, hosting, email, security, website platforms, cloud services or technical tools.

13. Data Retention

Personal data is retained only for as long as necessary for the purposes for which it was collected, unless a longer retention period is required or permitted by law.

Typical retention periods may include:

inquiry and communication data: for the period necessary to respond and manage communication, generally up to 3 years after the last communication unless cooperation continues or a legal reason requires longer retention;
contractual and business data: for the duration of cooperation and for the period required by applicable accounting, tax and legal obligations;
accounting and invoicing data: for the legally required retention period;
analytics data: according to the settings of the analytics tool and cookie consent;
cookie consent records: for the period necessary to document consent and manage preferences;
security logs and technical data: for the period necessary to ensure website security, detect misuse and protect rights;
data related to legal claims, infringement, misuse or disputes: for the period necessary to establish, exercise or defend legal claims.

When personal data is no longer needed, it is deleted, anonymized or securely archived where lawful.

14. User Rights

Under applicable data protection law, the user may have the following rights:

the right to access personal data;
the right to rectification of inaccurate or incomplete personal data;
the right to erasure of personal data;
the right to restriction of processing;
the right to data portability;
the right to object to processing based on legitimate interests;
the right to withdraw consent at any time where processing is based on consent;
the right to lodge a complaint with a supervisory authority.

In the Czech Republic, the supervisory authority is:

Úřad pro ochranu osobních údajů
The Office for Personal Data Protection
www.uoou.cz

To exercise rights, the user may contact:

business@olgapelcova.com

The controller may request reasonable information necessary to verify the identity of the person making the request.

15. Withdrawal of Consent

Where processing is based on consent, the user may withdraw consent at any time.

Withdrawal of consent does not affect the lawfulness of processing carried out before consent was withdrawn.

Cookie consent may be withdrawn or changed through the cookie settings available on the website.

16. Right to Object

Where personal data is processed on the basis of legitimate interests, the user may object to such processing.

This includes processing for certain website analytics, security, rights protection, business administration or legal protection purposes, depending on the circumstances.

If an objection is made, the controller will assess whether there are compelling legitimate grounds for continuing the processing or whether the processing is necessary for the establishment, exercise or defense of legal claims.

17. Security of Personal Data

Appropriate technical and organizational measures are used to protect personal data against unauthorized access, loss, misuse, alteration, disclosure or destruction.

Security measures may include access controls, secure platforms, password protection, limited access, technical monitoring, trusted service providers and reasonable administrative safeguards.

However, no website, online platform, transmission method or digital system can be guaranteed to be completely secure.

18. Protection Against Misuse, Infringement and Unauthorized Use

The website operator may process technical data, communication records, access logs, timestamps, IP addresses, user-agent data and other relevant information where necessary to detect, document, prevent or respond to unauthorized use, copying, scraping, infringement, misuse, reputational harm, technical attacks, violation of Terms of Use or unlawful activity.

This processing is based on legitimate interests, including the protection of legal rights, intellectual property, authorship, business interests, website security, reputation and professional identity.

Where necessary, such data may be used in legal claims, takedown notices, hosting complaints, platform complaints, domain complaints, search engine complaints, regulatory communication or court proceedings.

19. No Automated Decision-Making

The website does not use personal data for automated decision-making that produces legal effects concerning the user or similarly significantly affects the user.

20. Children’s Privacy

This website is not directed to children.

The website does not knowingly collect personal data from children. If it becomes apparent that personal data of a child has been collected without appropriate legal basis or consent, such data will be deleted where required.

21. External Links

This website may contain links to external websites, platforms, publications, social media profiles or third-party content.

The controller is not responsible for the privacy practices, content, security, policies or data processing activities of external websites.

Users are encouraged to read the privacy policies of any external websites they visit.

22. Changes to This Privacy Policy

This Privacy Policy may be updated from time to time to reflect changes in legal requirements, website functionality, services, tools, analytics, cookies, business operations or data protection practices.

The version published on the website at any given time is the current version.

Material changes may be communicated through the website where appropriate.

23. Contact

For any inquiry related to this Privacy Policy, personal data, cookie preferences, rights, data protection, website security or suspected misuse, please contact:

D&SGW Industry, s.r.o.
Čsl. armády 2055, Tábor 390 03, Czech Republic
Company ID No.: 06148662
File No.: C 26330, registered with the Regional Court in České Budějovice
Email: business@olgapelcova.com

Telephone: +420 721 147 601
Website: www.olgapelcova.com